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You are in charge or involved in a community project, in terms of innovation, technology, marketing, communication or project management.

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What is important in the community strategic vision

  • Identify the brand positioning in its customer relations

  • Discover the strategic challenges of the community project

  • Identify the link between the customer community and business model

  • Skip to conversationally in customer relations

The benefits of a clear strategic vision

  • Having the community vision of the brand

  • Understand all the options for the creation of community value

  • Porter effectively the draft internal community

  • Facilitate discussion customers by a proprietary communication channel

Milestone
  • 1 audit of the existing
  • 1 Workshop half day with 2 experts Crezeo Community Strategy
  • 1 summary report of exchanges and audit (5-8 pages)
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